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KATFIRE DESIGN
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Lash Domination

Lead Designer, component, box and supporting collateral

For the component, I worked directly with the packaging engineer to advise on look and feel for the aerodynamic component. The box dominated with strong floods of magenta and large type. This product launch beat sales targets by over 200% its first month.
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Katrina Firenze, Creative Director, Brand Design Lead, Lover of All Things Creative

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